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Copies Overnight, Inc. has received two APEX '98 awards for publications
excellence from Communications Concepts, Inc. The awards–for
marketing communications and a one person-produced newsletter–recognize
Copies Overnight's excellence in graphic design, editorial content and overall
communications effectiveness. Nearly 4,600 entries were submitted in the
national competition sponsored by the business communications and services
organization.
Copies Overnight's comprehensive
marketing communications
program comprises a monthly newsletter and technical bulletin series, direct
mail, sales literature, print advertising, public relations and publicity, and
other communications media ranging from on-hold messages to a corporate web
site.
The firm's targeted
newsletter–Copies Overnight Lite–combines humor with sales
and product information for over 1000 qualified customers and prospects. In
1997, a series of examples issues was developed to graphically illustrate
various production techniques, including reinforced Mylar tab dividers, metric
paper sizes, coated stock and pre-printed "shells."
"We are honored by
this recognition from other marketing professionals," says
Steve Johnson, company
president. "The objective of our marketing plan is to maintain a national
reputation as a leader in digital printing technology. Communication is a vital
aspect of our coordinated program that embraces new equipment, leading edge
computer technology and associated support services."
Copies Overnight specializes in on-demand
printing and distribution of looseleaf and bound documents for general
business, printing trade, technical and institutional clients. The firm is
headquartered in Carol Stream, Ill.