We were
surprised to hear the comments of our readers about the product list we
published last month.
Even some of Copresco's longtime
customers didnot realize how sharply focused we are on the printing of digital
books and manuals.
Unfortunately, we
assumed that you knew more about our specialized on-demand
services.
Here are answers to questions that may further
clarify our mission.
Q. I thought that direct marketing and
variable data programming were synonymous with digital printing. Why weren't
they on your list?
A. Copresco doesn't handle bulk mail,
presorted or direct mail. Letter-size envelopes and reply cards aren't our
forte either.
We do
incorporate complex variable data information to customize your digital
documents.
For example, Copresco prints a variety of
short-run newsletters using variable data
input.
Overnight Lite is a good example of our
digital printing and personalized addressing
services.
But, Copresco specializes in on-demand digital
printing with a very tight focus.
Let's say
you're headed to a trade show. Copresco can help you with an array of
convention materials printed in black & white and color or a combination of
the two.
Documents can be inserted into binders with
index-tab dividers and then drop-shipped to your convention centers and hotels.
We can even make transparencies for your presentation.
While at the show, you may see directories, programs and
other materials produced by our digital printing systems.
After the
show, you may receive follow-up information on conference
proceedings.
A good example is a job we did for an
international service organization. See the story below.
A Mammoth Project To
prepare for an international meeting, Rotary International had to produce books
of proposed legislation in six languages. Over a Million Impressions The
massive job required a grand total of 1,120,000 impressions, including
printing, collating and three-hole drilling. |
After
completing your highly successful convention meeting, you must now develop an
effective sales-training program.
You will need training
guides, instruction manuals and workbooks, catalog sheets and price lists for
your 75-person sales staff.
Copresco will come to the rescue again with digitally printed black & white and color documents—mixed, matched and indexed as required. You can also select an appropriate binding style from a variety of choices from corner stapling to looseleaf, saddle stitching and perfect binding.
Q. Do you still do printing for the
trade?
A. Sure. Commercial printers and brokers turn
to Copresco for jobs that are best suited to our fast turnaround, short-run
digital printing operations.
Take
another look at last month's Lite, and you'll see the breadth of our
work in the digital printing field, under the general banner of books and
manuals.
We also get many jobs that others can't or don't
want to handle. Here, we hearken back to our Copies Overnight tradition of
doing the impossible routinely–without a second thought.
When you
need short-run books and manuals, call the company that offers you all the
advantages of on-demand digital printing for a broad spectrum of black &
white and color jobs.
Call Copresco.
Copresco
will be closed Thursday, November 23 and Friday, November 24 for
Thanksgiving.
Have a most enjoyable holiday weekend with
the family!
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