Finding the right
printer for a demanding project with a tight timetable isn’t as easy as
you might think.
Slim Baltagi learned this while
searching for a firm to print his new publication, The Americas Chambers of
Commerce Directory.
Slim is president, founder and
partner of Americas Horizons LLC, a Chicago-based start up company specializing
in business information services.
The 652-page directory
is the world’s most comprehensive directory of chambers of commerce ever
published. The reference tool contains vital contact information on more than
14,000 chambers of commerce from 53 countries and territories throughout North
and South America including the 34 countries participating in the FTAA (Free
Trade Area of the Americas).
Entries include the
association’s name, address, contact person and title, phone and fax
numbers, website and e-mail addresses, number of members and founding year.
Using the
web as a resource, Slim found 50 printers that appeared to be capable of
handling his project. He narrowed the field to three, including Copresco, which
Slim said “provided the fastest and most professional response.”
Deciding that his new venture needed to economize,
however, Slim opted for the lowest bidder. He soon found that all digital
printers are not created equal—and certainly not up to Copresco’s
print quality standards. The type reproduction of his press proof was
unacceptable, so he pulled the job and turned to Copresco.
“Copresco went way out of their way to
help me,” Slim says. “They showed me how to do the job better,
quicker and more cost effectively, while producing a superior end product. And
I found that their technical expertise, customer service and digital on-demand
workflow provided many benefits.
“For example, they
gave me step-by-step instructions on preparing PDF files for proofing and
instructions on how to transfer print files. Their production staff also
corrected some file problems that turned up.”
“Slim is the type of customer we enjoy working
with,” says Copresco president Steve Johnson. “He is quite demanding,
yet very receptive to worthwhile ideas and suggestions.”
The
original directory quote was for 2,000, 3,000 and 5,000 copies. Copresco
recommended that the print run be cut to 1,000 copies and future copies be
printed on-demand. This not only saved a significant amount of money up front
for the new business enterprise, but also reduced Slim’s inventory and
storage problems.
Some of the savings were used to
upgrade from a commodity grade stock to a premium grade offset book paper that
provided a better-looking, more professional book.
Fast
turnaround was another important consideration. The 81/2” x 11”
perfect bound books were needed for the International Chamber of Commerce 34th
World Congress held in Denver.
Precious time had already
been lost with the first printer. Slim asked, “Could Copresco get the job
done on time?” “Of course,” we replied.
The color covers were printed simultaneously as our fleet
of docutechs made short work of the required 700,000 impressions. Perfect
binding completed the rush job, and the directories were delivered a day ahead
of schedule.
With the
chamber directory safely stored on Copresco’s digital archival system,
Americas Horizons has fast, easy access for future reprints on-demand, while
small changes and additions can be made quickly.
So when
you need fast turnaround of short-run publications, books or manuals, call the
company that has the skilled staff, extensive experience and digital firepower
you need.
Call Copresco.
A
“Success Story” on the business page of The Daily Herald generated
plenty of excitement here last month.
We received dozens
of calls and e-mails about the feature article that detailed Copresco’s
achievements and the close customer relationships we have developed over the
past 15 years.
We thank you all for making our continued
success possible.
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